AMSA Hospitality is a dynamic hospitality group that values Saudi Arabia's rich tradition of hospitality and adopts an innovative approach to the hotel industry. 

​

In my role as Deputy Chief Executive Officer, I was responsible for guiding AMSA Hospitality's strategic direction and day-to-day operations.

Leveraging my expertise, I worked towards ensuring the company's long-term success and financial stability.

​

My primary focus was on achieving ambitious goals that would shape the company's future and drive it towards greater success. 

Although AMSA Hospitality is still in its early stages, our ultimate goal was to introduce a unique Arabian midscale lifestyle brand and expand globally, establishing properties in key cities worldwide.